100% of the profits from the sales of these items will be donated to organizations supporting the Black Lives Matter movement. If you would like proceeds from your purchase to go towards a specific organization, please email us.
Organizations we've donated to so far are:
Approximately $8 from each item goes towards the organizations listed here (this varies slightly depending on the apparel type/color/size). ToneThreads profits from these items amount to exactly zero. Other than paying for the apparel, the printing ink, printing labour and shipping costs, all proceeds go to the cause. Nothing goes towards ToneThreads' overhead, owners' salary, web development, marketing, support, or accounting teams.
The reasons for this page are very simple. To donate money, to offer people the opportunity to proudly wear this merch and thereby show exactly where they stand, and for ToneThreads to unequivocally state that we stand on the side of equality and justice. We have this platform and the resources to do this, so we are.
The artwork used for these items are either original or variations of original BLM and Black Power designs, which are in the public domain; no doubt to make it easy to spread this message.
"Life's most persistent and urgent question is, 'What are you doing for others?'" - Martin Luther King, Jr.